Social Media Strategy

Marketing Campaign



Warren Lotas

Warren Lotas is a world-renowned fashion brand and an official partner of the NBA and NFL.


Scalesocial developed the marketing strategy and ad campaign for the launch of the Warren Lotas “Reaper” sneakers. Through Scalesocial’s strategic initiatives, the sneaker campaign attained worldwide recognition and hype, thereby becoming the topic of discussion across the fashion industry.

“A successful campaign.” - Warren Lotas

Key results

  • 10,000,000+ campaign impressions. (Across social media).  
  • Significant increase in brand awareness and social proof.
  • Promoted across various leading media outlets.

Campaign Approach

Case details are NDA protected with respect to our client's request. Please get in contact below for further information.

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